Florence and Leticia met in 2008 and immediately recognized that they shared a discerning eye, a creative sensibility and a natural curiosity that would make for a strong professional partnership.  A few year later they founded Lux&Bee and continue to approach their business today with tenacity and devotion.  



Portraits by Marianne Rosenstiehl


Florence Calvet
General Manager

With over 25 years of experience in the fashion business, Florence Calvet brings her extensive industry knowledge and established network of professional relationships to LUX&BEE.  Prior to co-founding Lux&Bee she worked at the Mint Paris buying office where she oversaw the Saks Fifth Avenue Riyadh and Jeddah, Hudson’s Bay, Brand Alley and ASOS accounts.

Previously she freelanced for such respected companies as Marvin Traub Associates and Henri Bendel, supplying them with her market research and buying expertise.  Before branching out to freelance, Florence was a European Sourcing Consultant for Victoria’s Secret.  She spent her early years at the AMC buying office in Paris where she represented the Bloomingdale’s NY and Harrods London accounts.

Her introduction to fashion was as Couture and RTW Assistant to Monsieur Emanuel Ungaro followed by her time as Studio Coordinator at Charles Jourdan.

Florence is French and is also fluent in English and German.


Leticia Williams-Balue
Projects Director

American born millennial and with a background in the humanities, Leticia endows Lux&Bee with a modern point of view and creative insight.  Previous to LUX&BEE, Leticia held the position of Senior Executive for the Saks Fifth Avenue USA, Mexico, and Saks Direct accounts at the Mint Paris Buying Office where she gained an intimate understanding of retail strategies for both brick-and-mortar and e-commerce businesses.

Prior to that, Leticia coordinated the Paris showroom for Vera Wang and worked as a part-time Sales and Press Assistant for jewelry designer Taher Chemirik.

She gained her first valuable market experience as Assistant Paris Buyer to legendary New York retailer Janet Brown.  Prior to which she was a design studio intern at René Mancini.

Leticia moved to France permanently in 2004 upon completing undergraduate programs through Columbia University, the American University of Paris, and earning her BA from Middlebury College with a joint degree in Architecture and Costume Design.

A Video Clip

Filmed and edited by LIXFE